According to the results of the Integral Rating in 2023, KSMU ranked 4th among Russian medical universities and 40th among all Russian universities. The university rankings are a joint project of the Social Navigator of the Russia Today Media group and Brand Analytics. It is a new approach based on big data analysis, which allows us to see the real work of universities with all participants of the educational process and partners through various communication channels, as well as to assess the audience’s reaction to the communications initiated by universities. Integral rating of universities allows to comprehensively assess the effectiveness of communications with the key target audiences of the university: applicants, students, departments, representatives of the business community and industries, as well as the media. The study includes 165 head higher education institutions of all regions of the Russian Federation.
KSMU IN THE INTEGRAL RATING OF COMMUNICATION EFFECTIVENESS 2023
